Overview
CollegeBacker is an online college savings account advisory service that helps families save money for college by helping users create a 529 savings account. The service is intended for millennial families but CollegeBacker also partners with institutions - schools, companies, and organizations - to integrate their service as part of educational matching.
I joined CollegeBacker in September as a part-time UX designer, working directly with founders Abby Chao and Jordan Lee to identify pain points in the extensive onboarding process and helping facilitate and streamline the user flow to reduce confusion and friction.